Mark recently came out of the closet in mentioning that he is focusing “100% on leading Brainpark, Inc. a new software venture targeting the small to midsize company with a suite of networked collective intelligence solutions. More to be revealed soon…”

While it’s not news to most, I’m coming out as well. I’m spending parts of my current life supporting Mark and Bobby with product design and development. In doing that, I think we’re taking a unique path in product design. Unique in software, not so unique in every other industry.

What’s unique about it? We have yet to use a computer in any form. We use a LOT of paper, pencils, and pens. We are working hard to involve community members continually from day 0. The result is a rapidly iterative design process that’s highly participative from a user perspective. The hope is that we learn a lot as early as we can from real users.

This entry was posted on Tuesday, February 5th, 2008 at 12:53 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.