Some examples poached directly from Mark Hurst of business success that has come directly from creating a good experience:

• Amazon
• Apple Store
• SAS
• This one’s cool and would be judged ‘insane’ by most business standards, Holidays and Whole Foods
• Zappos.com

An example of how Mark Hurst has pulled off something similar? They had a small outage with their gootodo application last year, small meaning a few hours I believe. Their response was to email their user base offering a 6 months credit to any user who was interrupted by this outage.

This entry was posted on Tuesday, January 15th, 2008 at 11:00 am and is filed under Software Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.