Mission Statements are Bullshit
July 18th, 2007[ Office Gossip ]
Ricardo Semler, writing about what’s left once you reach the realization that mission statements and credos are bullshit:
“Quite a lot, starting with what we stand for, the way we do things, the facts on the ground, the we are perceived, and the satisfaction and success of those involved. In other words, judge us by what we do, rather than what we say we do. Judge us by standards drawn from a peaceful, civilized, cooperative, and humane society of equals..”
I wish I’d written that and like to think that somewhat describes what we’re up to at boc. Sure it’s hi falootin stuff but so what?
PS, I have some istockphoto credits that are expiring hence the unrelated image. Check out that guy’s shadow, I think he’s Australian?