Try Really Listening
October 26th, 2007[ Software Development ]
My buddy Mark runs a restaurant here in Guelph named The Cornerstone. I often use him as a real world example of how we should be building applications.
Recently the location two doors down from the cornerstone became available and Mark rented it. Obviously people started asking him what he planned to do in the new space. His answer was that he had no idea. He simply planned to talk to people around the cornerstone and see what they’re looking for.
It isn’t easy but that’s how software should be built. It requires real listening and a true lack of ego to pull of. The reward is that you end up with a business, or software, that people truly need and want.
Where did Mark end up? He’s working on opening a store focusing on handmade local food such as bread, cheese, etc.